At GEORGE, we believe in the power of social impact marketing. We co-develop marketing strategies that inspire clients to positively impact our neighbors.

GEORGE acknowledges with respect that we operate on the ancestral lands of the Eno and Occaneechi peoples, who were among the original stewards of this region now known as Durham, North Carolina. This area, which includes the ancient Native American village of Adshusheer and the Great Indian Trading Path, was home to these Siouan-speaking peoples who established vital communities and sustainable ways of living in harmony with these lands.

This acknowledgment is more than words—it is our commitment to understanding the history of the land we occupy and honoring the Indigenous peoples who came before us. As we work to create positive change in our community through GEORGE, we carry forward with awareness of this legacy and our responsibility to foster a more equitable and inclusive future.

Land BACK

An acknowledgement

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GEORGE ||| PILLARS

Generating Equity

"Your voice matters. Your story transforms."
This pillar reflects our commitment to co-creating equitable futures by amplifying purpose-driven organizations through strategic marketing and authentic storytelling. Together, we build financial strength and social impact by creating opportunities for voices to rise and communities to thrive. Through intentional collaboration, we transform your vision into visible change, ensuring that every story contributes to a greater collective impact.

Organizing Resources

"Every mission needs momentum."
This pillar turns complexity into clarity and ideas into action. We co-design systems and strategies that maximize your marketing impact, aligning resources with purpose. By fostering strategic partnerships and streamlining processes, we ensure that every connection, every dollar, and every moment is used intentionally. When resources are organized with care and collaboration, impact multiplies and dreams become tangible.

Growing Ecosystems

"Change ripples outward."
This pillar focuses on cultivating sustainable networks that empower communities to flourish. Together, we design growth strategies that extend beyond immediate results, creating lasting waves of positive change. Through innovative solutions, capacity-building, and meaningful impact measurement, your success becomes part of a larger, interconnected story of community transformation and shared progress.

MISSION STATEMENT

We partner with purpose-driven organizations to co-create transformative marketing strategies that move YOU forward—amplifying voices, fostering belonging, and turning community visions into lasting impact.

Meet the founder

  • Transformation isn’t just a strategy—it’s a shared journey. As Founder and Head of Creative Strategy at George Moves You, Bradley George Setter carries forward not just his grandfather’s name, but a vision of collaboration and community connection that redefines how purpose-driven organizations co-create their stories.

    Through George Moves You, Bradley partners with organizations to co-create strategies that amplify authentic voices and foster belonging. His approach blends strategic expertise with ethical storytelling, ensuring that every initiative reflects the strengths, resilience, and vision of the communities it serves.

    Based in Durham, North Carolina’s vibrant social impact ecosystem, Bradley specializes in designing actionable frameworks that help organizations share their stories with purpose and advance their missions. From managing nationwide brand initiatives to crafting campaigns for local changemakers, his work centers on building sustainable, scalable solutions that contribute to collective progress.

    As a proud member of the 2SLGBTQ+ and service-connected disabled veteran communities, Bradley brings a unique perspective to purpose-driven marketing, ensuring that every strategy reflects equity, inclusion, and authentic representation.

MEET OUR IN-HOUSE

GRAPHIC DESIGNER + ANIMATOR

  • Dylan Peevy is the owner of No Eraser, a creative studio known for delivering innovative and high-quality designs. With over a decade of experience as a creative, Dylan specializes in illustration, graphic design, and animation. Passionate about storytelling and helping clients bring their visions to life, Dylan’s work is fueled by discipline, creativity, and a drive to provide exceptional value.

    No Eraser is more than a design studio—it’s a platform for creative expression. From custom character designs to striking logos and animated content, No Eraser is dedicated to making every project memorable. Dylan's approach combines expertise with a commitment to helping clients achieve their goals, always with an emphasis on quality and impact.